Inspired by the elegant Art Nouveau and Art Deco periods married with the beautiful Chinoiserie period, these styles are interlaced to create a unique brand pattern that evoke feelings of love and connection. Custom gold leaf hand-painted mural decorates the interior of the ice cream parlour, designed to create an opulent decadent space that brings people together and create connection. The illustration has been applied to many different touch points of the brand, from packaging to bags. Featured in Applied Arts Magazine and Wallpaper Magazine.
Creative Direction + Photography: Arithmetic Creative